8 Bikini Trends That Are Taking Over Instagram This Summer


There are small, but distinct differences between your pool bikini, beach bikini, and vacation bikini. After all, wearing white on the sand leads to ruining the fabric’s stark hue but could look really amazing against a turquoise pool. Substantial fabrics are needed for snorkeling and diving, but you could go with something a little slinkier if you’re just lounging around. In short, you’ll probably pack a very different swimsuit for a trip to Greece than the ones you’ll wear on lakeside getaway. And if you’re a swimsuit fanatic like myself, you’ll take this as an excuse to buy a suit for every occasion. Shop the eight newest swimwear trends, including a surprising comeback Paris Hilton would approve of.

Bella Bra

Bambas Swim, $168 for the set

Animal Prints

Leopard and zebra prints are trending in everyday style, so you might as well carry them into swimwear. The V-shape of this bikini bottom will be super flattering on your thighs. 

Snake Print Tie Bandeau Bikini



Animal Prints

Nothing says “Sure, I’ll try this trend,” like a steal under $20. Zaful boats over three million IG followers too, so don’t forget to tag them in your next poolside selfie. 

Leopard Tie Bikini Top

& Other Stoires, $54 for the set


Animal Prints

& Other Stories is one of our favorite places to shop for affordable swimwear, and this set doesn’t disappoint.  

Leya Bikini

Hunza G


Ring Details

The ring adds a subtle, retro touch to classic swimsuits. This heart-shaped detail is a sweet interpretation of the trend. 

Wayfarer Ring Bandeau Bikini



Ring Details

We envision wearing this swimsuit on our next vacation, where the floral print will complement the tropical destination.

Bandeau Bikini Top

H&M, $31 for the set

Ring Details

Test the trend out with this affordable little black bikini.  

Vintage Check Triangle Bikini



Iconic Prints

We’re also calling this trend the Paris Hilton Bikini. Revisit the 2000s with throwback designer prints that feel surprisingly fresh, like this neutral Burberry check. 

FF High-Rise Bikini Set



Iconic Prints

We hope logomania never goes away, because this high-waist bikini bottom will flatter us for years.

Zig Zag Triangle Bikini



Iconic Prints

No one does zig zags better than Missoni. 

Marilyn Sequin Set



Rose Gold

This metallic hue is usually reserved for jewelry because it complements most complexions, so why not apply the same logic to your swimwear? 

Metallic Ribbed Triangle Bikini Top

Top Shop, $68 for the set


Rose Gold

The sporty bands help secure you bikini in place. 

Poppy Bikini

Lisa Marie Fernandez


Rose Gold

Rose gold works exceptionally well for a “formal” swimwear setting, i.e. day parties in Las Vegas.

Aerie Longline Bandeau Bikini Top

Aerie, $32.47 for the set

High-Cut Bottoms

This throwback silhouette got its start in the ’80s, but we’re ready for its return. Cut a little higher on the thigh, this style will make your legs look impossibly long. 

Natalia Top

Onia, $190 for the set

High-Cut Bottoms

Try a punchy, graphic print unlike anything in your closet. 

The Annabelle Gingham Bandeau Bikini

Solid & Striped, $178 for the set

High-Cut Bottoms

We love the contrast of gingham and the racy silhouette. 

Palm Ruffled Floral-Print Bikini Top

LoveShackFancy, $290 for the set

Feminine Frills

If your style is inspired by The Virgin Suicides, you’ll love this girly trend. Loveshackfancy’s swimwear collection is ripe with ditsy florals, ruffles, and bows galore, which satisfies our Gunne Sax obsession.  

Black Dahlia Scarf Bikini Top

Bond Eye, $190 for the set

Feminine Frills

Remember when you used to wear handkerchiefs as tops? This is the (super cute) bikini version. 

Dottie Top

Kirsten Jade, $240 for the set

Feminine Frills

The ruffle detailing along the hip will flatter your legs. 

Underwire Bikini Top

J.Crew, $80 for the set

Underwire Tops

To the dismay of many, bikini tops started to get real tiny. But, support is on its way, because underwire tops are making a huge comeback. We love the nostalgic polka dots of this set and the unexpected color combo. 

Lima Bikini

Mikoh, $202 for the set

Underwire Tops

As someone who owns this bikini, let me say it’s secure enough to surf in, but cheeky enough to strut in. 

Brad Top

Fella, $219 for the set

Underwire Tops

If you’re looking for a print like no other, look to Fella. They are experts in florals, retro stripes, and more. 

Costa Bandeau

Tory Burch


Smocked Sets 

Ruched detailing is a favorite trend of ours, because it’s one of the comfiest. Go with a style like this one from Tory Burch that works for poolside snacks. 

Ruched Bikini Top



Smocked Sets 

The allover smocking treatment on this suit gives it a lovely texture. 

Women’s Smocked Tube Bandeau

Xhilaration, $35 for the set

Smocked Sets 

We love that you can wear this suit as a crop top, too. 


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